History
Dino’s ability to translate a concept into a smart solution helped pave a path for smooth collaboration. He can work magic with multiple stakeholders and view situations from various perspectives. Pairing creative expertise with business savvy, he’s dedicated, fast, and a team player that delivers quality and timeliness. I’m grateful I had the opportunity to work with Dino and enthusiastically recommend him as a marketing professional.
—Lydia Chen Shah, Marketing Consultant, Leadership Development, and ProfessorIt’s rare to find someone who understands code, web and print design plus web analytics. We recognized his ability for creative problem-solving skills and a high degree of expertise in the field of design and digital marketing. Dino’s deep understanding of design, customer experience and digital marketing gives him a dynamic skill set that is invaluable in today's technology driven marketplace.
A few of his contributions are: web analytics including recommendations for improving the website that directly impacted conversion rates. He has improved client’s email to a mobile friendly design which has led to increased open and click-through rates. As a team member or a leader, Dino earns my highest recommendation.
—Jason Lepes, Marketing ManagerDino is very adept at delivering time-sensitive and often rushed materials on time and without hesitation. He is ready for anything that’s thrown at him, and can be relied upon to deliver in a crunch. Dino is honest, witty and well respected by everyone in the company - he would be a tremendous addition to a fast growing and aggressive company looking for excellent results.
—Jim Perkins, President, FormGen, Inc.Graphic Designer
- Designed insightful presentations and collateral pieces for Fortune 500 clients in the financial sector.
- Create diagrams that effectively communicate essential ideas and information to target audiences.
Marketing Manager:
Creative Services
- Managed a digital marketing team, providing design recommendations, assigning tasks, and delivering effective digital marketing solutions to clients.
- Collaborated with Conversion Rate Optimization Specialists to design prototypes, develop landing pages, and improve conversion rates for several websites by 30%.
- Directed, designed, wireframing, prototype via UX/UI dozens of websites, landing pages, and emails for B2B and B2C clients.
- Provided comprehensive web analytic reports and recommendations for improving landing pages and websites.
- Managed various digital marketing projects for B2B and B2C clients.
- Collaborated with account managers and designers to develop solid design solutions for email campaigns and visual communication deliverables.
- Contributed to internal marketing efforts by creating visual communication deliverables.
Marketing Manager
- Managed marketing projects for internal departments, including visual communications, web analytics, and Search Engine Optimization.
- Provided comprehensive web analytic reports and recommendations for improving online decisions and future marketing strategies.
- Updated and developed the company's website and implemented additional tracking code for better reporting.
- Provided business support to other departments, including effective visual communication.
Marketing Manager:
Creative and Interactive Services
- Managed the company's brand and updated the online e-commerce website (including code and graphics) to generate additional sales.
- Developed email marketing initiatives to generate revenue and sales leads.
- Implemented successful direct marketing designs and campaigns that increased company revenue by 10-35% and accomplished annual company goals.
- Consolidated the brand identity, including concept, design, and marketing and sales collateral production, resulting in brand awareness and consistency.
Marketing Communications Manager
- Managed a marketing team responsible for managing the company's brand identity, providing internal communications, and supporting the business-to-business sales team with collateral.
- Managed and updated the code and graphics on the company's external website, targeted to the B2B market.
- Executed website design projects for existing clients and tracked and evaluated campaign results, providing weekly and monthly metric reports to the executive team.
- Developed insightful infographics, which increased effective communication in all collateral materials and received positive responses from both the sales team and clients.
- Implemented additional help-desk forms and improved (UX) usability solutions for the company's Intranet, resulting in fewer help-desk tickets and service calls.
- Increased organic search engine optimization (SEO) by updating the company's website with relevant keywords, resulting in more traffic, white paper downloads, and phone calls.
Creative Director
- Directed video for television/radio advertising, from story board to production
- Developed promotional materials (print and web) from concept to camera-ready
- Produced corporate/brand identity for several new companies
- Designed packaging
Art Director
- Directed, designed and produced all promotional materials, magazine ads and corporate identity for an international powerboat company.
Art Director / Graphic Designer:
- Designed and produced retail packaging for the third largest national software publishing company. Designed packaging for GT’s subsidiary company, WizardWorks.
