Before the process of designing and developing web pages, or a creative brief. There is the task of research: including competitive analysis, surveys, reviewing web and performance analytics, customer service calls and the buying process, what process worked and pain points.
Most creative briefs have the following chapters:
– System requirements
– Web team roles
– Client expectations
– Target audience
– Determining success metric
– Architecture diagrams
Before starting to code, get the approval of the following schematics:
These initial steps are important because code changes require more time and cost.